Published on April 29th, 2014 | by Ido Kenan1
Why are models missing from H&M’s Arab, Israeli and Australian sites?
H&M displays clothes on models on most of its national websites, while showing only the clothes on others.
Models appear on the homepages and main category pages of all H&M sites. But on the item display, models are missing from the national sites of Australia and all the Middle East And North Africa sites – Bahrain, Egypt, Israel, Jordan, Kuwait, Lebanon, Morocco, Oman, Qatar, Saudi Arabia, and the United Arab Emirates.
H&M didn’t respond to a request for comment.
[Update] On April 30th, Håcan Andersson from H&M’s Press office responded: “This is due to usage rights”.